JTBGMT Highlights Cherry Blossoms on New Spring Tour Series, Looking to Travel Demand for Easter Holidays
JTB Global Marketing & Travel Inc. (JTBGMT) has put on sale the new tour series “Spring Collection” targeting the foreign travelers visiting Japan on Easter holidays. Easter, a Christian festival when the resurrection of Jesus Christ is celebrated, falls on April 4 this year, and there are quite a number of holidaymakers in Europe and the United States who travel at this time taking a vacation before and after the festival. JTBGMT has lined up tours that feature cherry blossoms to spur demand and capture the incoming foreign travelers.
To give a few examples of the tours, “Tokyo Historical Town Walking with Cherry Blossoms,” sold at a price of 3,600 yen for an adult or a child, visits Yanaka and Ueno Kaneiji Temple on foot, and then proceeds to Ueno Park where tea and Japanese cake are served at a teahouse. Apart from other tours in Tokyo like “Cherry Blossoms and Oedo Onsen Theme Park,” there are unique tours such as “Experience at Kyoto Town House and Cherry Blossoms,” or “Green Tourism and Rural Experience” that visits Iiyama City, Nagano Prefecture, to enjoy the view of cherry blossoms at the ruins of Iiyama Castle.
Other newly marketed tours include “Okinawa Free Plan” and “Tour to 2010 MotoGP World Championship, Grand Prix of Japan.” JTBGMT sets sales goals of 450 participants for Spring Collection, 200 for Okinawa Free Plan, and 40 for Tour to Grand Prix of Japan..
Source: Travel Vision
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